Visit Britain

British Famous

For American millennials, dream vacations usually mean Bali, not Britain. Despite world-class food, music, and culture, the UK wasn’t on their radar — because its best experiences were only British Famous, not American Famous.

So we launched British Famous — a tongue-in-cheek campaign led by comedian Diane Morgan on a quest to “make it big in America” by showing off the very best of Britain. Her hilariously misguided chase for fame doubled as a travel guide, re-introducing the UK to young Americans through what they love most — humor, irony, and a good story.

Creative Team:
GCD: Jeff Leaf, Robert Balog
CW: Pete Nordstrom, Tim Stiefler, Ty Carrington
AD: Greg Lanaway
Director / Production Company: John Drever / Irresistible Studios