Volve X EJAE
The Ultimate Sound Test
Every artist knows the moment of truth doesn't happen in the studio, it happens in the car. It’s the ritual where music proves it works in the real world. For EJAE, who wrote her hit “Golden” in the car, the drive is her most essential creative filter. This campaign follows her into the Volvo XC60 to conduct the Ultimate Sound Test for her latest track, “Time After Time.” In the sanctuary of the XC60, the car isn't just a listening room; it’s the final stage of the creative process.
54.7M Video Views
Most-Watched Organic Social Post for Volvo
2.3M+ Engagements
3.82% Engagement Rate
54.7M Video Views Most-Watched Organic Social Post for Volvo 2.3M+ Engagements 3.82% Engagement Rate
The Ultimate Sound Test
Creative Team:
ECD: Jeff Leaf
CD: Erin Gallagher
CW: Milan Sanghani
Producer: Kelsey Frangela
Director: Elena Parasco
Production Company: Group Therapy
Editor: Micah Scarpelli
Post Production: Uppercut